Marketing Strategy & Coaching
Less marketing.
More growth.
Growth doesn’t come from doing all the marketing things. It comes from doing the right ones.
This 90-day partnership gives you a clear, focused marketing plan built around how you actually work — plus coaching to help you follow through.
Marketing shouldn’t feel like a second job.
If marketing feels like a constant struggle, you might be:
Jumping between tactics hoping something sticks
Spending money on marketing you're not sure about
Following advice meant for businesses nothing like yours
Second-guessing every marketing decision
Knowing what you could do — but not how to make it happen
Feeling constantly behind on “shoulds” you can’t keep up with
The real challenge…
…is often having too many marketing ideas (or none at all), with no clear way to decide what’s worth doing.
A lot of effort, not much forward motion.
Let’s do less marketing.
Most organizations try to grow by doing more marketing.
But real progress comes from doing less — but better.
Together, we create a simple, clear plan that fits your goals, your team, and your capacity. Then I stick with you to help you implement it.
You’ll walk away with:
Clarity on what to do (and what to confidently ignore)
A plan built around your real capacity
A clear sense of what “good enough” looks like
Marketing tasks you can realistically maintain (and enjoy!)
Support when questions or roadblocks come up
01) We start with the strategy workshop.
Just like cleaning out a closet, we start by pulling everything out. Every tactic, every idea, every “maybe someday” initiative. Seeing it all laid out helps us spot what actually deserves your attention.
02) Then, we build your marketing plan.
Instead of scattering your efforts, we select the few activities most aligned with your goals. You’ll finally understand what matters — and why.
03) You get coaching to keep things moving.
Smart marketing strategies don’t matter if you can’t implement them. Over three follow-up sessions, I help you troubleshoot, stay accountable, and adjust as needed.
A Minimalist Approach to Marketing
Instead of trying to do everything, we focus on what you’ll actually maintain. Your Minimalist Marketing Plan may include:
Channel Strategy
Find where you belong.
Know where your ideal clients actually spend time. Stop spreading yourself thin everywhere else.
Content Direction
Share what matters.
Get out of your head, with clear direction on what to share and when.
Relationship Building
Connect with real people.
The best marketing isn’t ads. It’s relationships. We prioritize people over busywork.
Budget & Resources
Spend smarter.
Decide where to invest your time, money , and energy (and where to stop wasting them).
“We finally have a plan that plays to our strengths, and doesn’t feel like a grind to follow through on.”
Before our workshop, we had tons of ideas floating around but no real clarity on what to focus on. Marketing always felt like this overwhelming to-do list we’d half ignore until things got urgent.
Working with Brittany helped us sort through the noise and zero in on what actually fits how we work and how we grow best. The Marketing Pathways Workshop was relaxed but super productive, and the process was a blast!
She brought great ideas, but more importantly, helped us shape them into stuff we’ll actually do. We walked away with next steps that are both doable and exciting—and that momentum hasn’t stopped.
We’ve already knocked out big pieces of the plan, and it’s opened the door to progress we’d been putting off for months.
Haley Kramer, Artillery Media
From Scattered to Strategic
Through our work together, I help you:
Stay focused on what actually drives growth
Make confident marketing decisions without second-guessing
Spend your time and budget more intentionally
Reduce friction and overwhelm around marketing tasks
Follow through on the work that matters
Get back to the work you enjoy most
“Brittany was consistent and held us accountable…we could fully trust her as an extension of our small, but mighty team.”
Maddie Brogan, Operations Manager
What’s Included
Strategy Workshop
A deep-dive to get clear on what actually matters for your business.
2-4-hour intensive session
Finally see what's working & where to focus
Walk away with clarity (not just more ideas)
Your Marketing Plan
A clear, realistic marketing plan you can actually follow.
Custom 90-day Minimalist Marketing Plan
Your 2–3 highest-impact focus areas
Actions that fit how you actually work
Marketing Coaching
I stick with you to help you follow through.
Three 30-minute coaching sessions
Email support between sessions
Guidance, troubleshooting, and accountability
Curious if it’s the right fit?
Partnerships start at $2,800, depending on team size, marketing needs, and the level of monthly engagement. Email brittany@downeystrategy.com to set up a 15-minute call and discuss if this might be a fit for you.